PTI Australia’s mission programme is being organised with the support of the Business Trade & Investment Board, Cook Islands Tourism Corporation and the Cook Islands Chamber of Commerce. The export services manager for Pacific Trade Invest (PTI) Australia, Mona Mato, is leading the export mission and will be meeting with local government and a cross section of export-ready and export-capable Cook Islands businesses.
A PTI spokesman said the aim was to create a stronger working relationship explore opportunities where PTI Australia can support businesses from the Cook Islands in the Australian market.
“Export initiatives such as PTI Australia’s Pacific showcase at the International Jewellery Fair in Sydney and Fine Foods Australia to be held in Melbourne, provide great platforms for businesses to create brand awareness in Australia and also engage directly with potential buyers and distributors.”
PTI Australia has also joined forces with Airbnb and as part of PTI Australia’s’ digital tourism programme, have facilitated a free Airbnb workshop in Rarotonga on April 6.
The spokesman said the workshop was an opportunity for Cook Islanders to learn first-hand what home sharing was, and how the Airbnb platform works.
Airbnb is a trusted community marketplace for people to list, discover, and book unique accommodation around the world - online or from a mobile phone. Whether a room at the beach house for a night, a castle for a week, or an entire house for a month, Airbnb connects people to unique travel experiences, at any price point, in more than 65,000 cities and 191 countries.
Mato said he was excited to be returning to his home country in an official capacity to help empower local Cook Island businesses and the tourism sector.
“This is a great opportunity to strengthen our work in the Cook Islands and put a spotlight on some great initiatives that the Cook Islands can take advantage of such as the international Jewellery Fair, Fine Foods Australia and the Airbnb workshop.
“It’s not often you get big brand names coming to the Pacific, so I encourage those who may have an extra room or beach house to take advantage of the free workshop, come and meet the Airbnb team to understand if the opportunity is right for them.”
Founded in 1979, PTI Australia is an agency of the Pacific Islands Forum Secretariat, supporting the creation of jobs in the Pacific Islands by facilitating trade and attracting investment into the region. With an extensive network and a deep understanding of the Pacific Islands, PTI Australia supports private sector growth to reduce aid reliance, making long-term, sustainable improvements to the region’s economy and the livelihoods of Pacific Islanders.