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Taking Cook Islands fashion to the world

Wednesday 14 September 2022 | Written by Melina Etches | Published in Culture, National


Taking Cook  Islands fashion  to the world
Emerging fashion designer Toka Toka enjoys the sights of Paris, France. SUPPLIED/22091314

Emerging fashion designer Toka Toka landed in Paris, France for the first time this week to showcase unique Cook Islands fashion designs using cultural fabric and material.

“What a blessing it is to be here in Paris, the food is amazing and the fashion is amazing. I’m in love with Paris, no wonder they call it the ‘City of Love’,” said Toka.

Toka is proud to be representing the Cook Islands having painstakingly created locally designed fashion which featured on the international platform in two of the Paris Fashion Show organised by the Pacific Arts Association.

“It’s been a very long day today, both shows in the morning and this evening was a success with lots of love and compliments from people,” said Toka yesterday.

The Pacific Arts Association is an international organisation devoted to the study of the arts of Oceania. One of its goals is to make members more aware of the state of all the arts in all parts of the region.

Toka, who departed Paris for London yesterday, is one of the selected number of fashion designers from the Pacific to attend the London Pacific Fashion Week, a regular fashion event to be held from September 13-17 that will highlight and promote the work of Pacific fashion designers.

Due to the passing of Her Majesty the Queen, as a mark of respect the Main Fashion Show event in London to be held on September 15, 2022 has been cancelled.

However, all other London Pacific Fashion Week events are continuing as normal.

Toka is looking forward to the glamour of the international stage to promote Cook Islands garments at the Charity Fashion Show on September 16 in London.