Cook Islands Sports and National Olympic Committee president, Hugh Graham.
The national sporting body hopes to build a healthier and more robust community through a new programme.
The Cook Islands Sports and National Olympic Committee president Hugh Graham will take on the first ‘Leaders Walk 4 Life’ with a walk around Rarotonga – a total of 32 kilometres – on Friday, November 27.
“As a sporting leader, I support this programme and will action my words,” Graham said.
“The message we want to get across is the importance of walking and how this form of exercise can contribute to the minimisation of obesity and non-communicable diseases.”
In its pursuit of a healthier, a more active community, CISNOC have developed the “Sport 4 Life” programme that was launched in January this year.
The organisation’s intention is to build a healthier and more robust community, and in the process serve as a long-term athlete development plan that engages individuals from a young age through to their more mature years.
Graham said: “I’d like to demonstrate that not only do leaders talk the talk, but they also walk the talk; this is to encourage ‘Walking for Life’ as a physical activity that promotes a healthier lifestyle.”
“All funds raised will be used to purchase physical education equipment and materials for schools in the Cook Islands, to assist, support, encourage and promote physical activity amongst their students.”
Several leaders in the community have expressed their interest to join Graham when he passes certain landmarks around the island.
There are several ways that the public can support the event. In the “traditional” Cook Islands fundraising way, people are asked to donate on the roadside as Graham and crew come past their homes and businesses.
Radio Cook Islands will host ‘Radiothon’ for the duration of the gruelling walk; listeners will be able to ring in and pledge donations.
A ‘Give a Little’ page has been set up for those living overseas and wish to contribute to this great cause that is anticipated to become an annual event.