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Breast Cancer Foundation launches logo competition to Mark 60th Anniversary Year

Saturday 14 June 2025 | Written by Supplied | Published in Health, National

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Breast Cancer Foundation launches logo competition to Mark 60th Anniversary Year
Cook Islands Breast Cancer Foundation president, Jaewynn McKay, during the AGM in April. 25043011

The Cook Islands Breast Cancer Foundation (CIBCF) is inviting local artists and designers to create a bold new logo that will represent the Foundation into the next decade — and mark the 60th anniversary of the Cook Islands becoming self-governing in free association with New Zealand.

The winning design will feature prominently on a range of merchandise and promotional materials in the years ahead, including T-shirts, singlets, caps, sunglasses, notebooks, magnets and bracelets.

“This is a significant year for the Cook Islands — and for our Foundation,” said CIBCF President Jaewynn McKay.

“We’re looking for a fresh design that speaks to hope, resilience, and the strength of our communities. Something that honours our past while looking confidently to the future.”

The Foundation’s last logo competition was held during the 50th anniversary in 2015.

The two selected designs — by artist Kay George and designer Edna Torea Allan — have become widely recognised symbols of breast cancer awareness throughout the Cook Islands and beyond.

Entries for the 2025 logo competition are now open and will close on  July 31,  2025. The winning logo must be adaptable for use across a wide range of print and digital formats and reflect the Foundation’s ongoing commitment to early detection, support, and strength.

A prize will be awarded to the winning designer.

“This is a wonderful opportunity for Cook Islands residents of all ages and backgrounds to shape how the Foundation is seen — not just here at home, but internationally,” said McKay. “Whether you’re a professional designer or simply a creative spirit with a message to share, we encourage you to enter.”

Full entry details and design specifications can be found on the Foundation’s Facebook page or by contacting CIBCF vice president Julia Evans ngatokoroua01@hotmail.co.nz +682 73266. CIBCF

ENDS:

Logo Submission Specifications

To ensure your design can be used across a wide range of platforms and products, please submit:

1. Format Requirements

  • Incorporate the Cook Islands Breast Cancer Foundation logo
  • Primary file: Vector format (AI, EPS or SVG)
  • Secondary files: High-resolution PNG and JPG (minimum 300 DPI)
  • Optional: PDF preview of how the logo might look on merchandise (e.g. T-shirt, cap, magnet)

2. Colour

  • Provide both full-colour and single-colour versions
  • Include CMYK and RGB colour codes if applicable
  • Ensure your design is legible and effective in black and white

3. Size & Scalability

  • Design must be fully scalable (no pixelation when resized)
  • Must be clearly readable at small sizes (e.g. on bracelets or magnets)

5. Design Notes (Optional)

  • You may include a short description (max 150 words) explaining the inspiration or meaning behind your design