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Aussies hear about our weather, live

Tuesday September 18, 2018 Written by Published in Local
Sam Mac with the crew from Captain Tama’s Lagoon Cruises 18091125 Sam Mac with the crew from Captain Tama’s Lagoon Cruises 18091125

SUNRISE weather presenter Sam Mac from Australia’s 7 News was in Rarotonga earlier this month to broadcast live weather reports as part of a tourism promotion.

 

He broadcast live from Teina Bishop’s Aitutaki lagoon cruise on Monday September 3 and from Muri Lagoon the following day. 

“Cook Islands Tourism Australia continually look for opportunities to secure mainstream TV and radio exposure in Australia,” says general manager Cook Islands Tourism Corporation Australia and New Zealand, Graeme West.

“In conjunction with our public relations manager, we approached Channel 7 and their top-rated Sunrise breakfast show and were able to lock them in for a three-day live TV shoot in Aitutaki and Rarotonga.

“Fortunately, the weather played ball for us and the content they filmed on both islands for some pre-recorded segments and the live crosses looked stunning.”

He says this type of television exposure is invaluable in a market like Australia, where Cook Islands tourism is still growing awareness and educating consumers on where the country is and why they should visit.

“Aussies got to see amazing footage, gained a feel for some of our awesome personalities in the Cook Islands and got to understand a little more on the reasons they should come,” says West

A special travel package from Sydney to Rarotonga including return flights and six nights’ accommodation was advertised throughout the three days of broadcast.

Well-known Australian television and radio personality Mac joined Sunrise as the weather presenter in January 2016, not long after winning SAFM's “Who Wants to Be a Co-Host on Air?” competition.

He is an animal lover and an ambassador for the Sydney Dog and Cats Home.

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