The store’s local and imported fresh produce is now being bundled using pieces of green banana leaf as a natural packaging alternative.
Prime Foods general manager Daniel Forsyth said: “We just started the banana leaf packaging last week as a trial. We want to see our customer’s response.”
Forsyth said they think it is a really positive initiative and they want to continue banana leaf packaging for their fresh produce.
He added: “We are also using bio-degradable twine and paper.”
“It’s time consuming, but it’s better for the environment and we want to push for eco-friendlier, bio-degradable and non-toxic alternatives to plastic packaging.”
In a Facebook post by Prime Foods, the company said banana leaves are waterproof and free of toxins and dyes.
Banana leaves are very strong, they are typically used to wrap food in and are used as decoration too.
Forsyth said: “The banana leaves are locally sourced.”
He added the move has made customers very happy.
“We are promoting a greener grocery shopping experience and the aim is to reduce our plastic use.”
Prime Foods is one of the island’s go-to-food suppliers with fresh vegetables and fruits ranging from cucumbers and capsicum to New Zealand mandarins and local papayas.
The store supplies only bio-degradable plastic bags and re-usable shopping bags for sale.
A Facebook post from Infrastructure Cook Islands (ICI), waste management division said: “We are pleased to see the many initiatives taken by the private sector towards reducing non-biodegradable waste.”